Robert Grasso explains that leaders must look for opportunities to serve. Leadership is not about power, prestige, or a title, but about looking out for others. He explains to the athletes that their main job […]
Creating and Sustaining a Captain’s Leadership Council [NIAAA]
By: Anne Campbell, CMAA and Ryan Frost, CMAA While we had never met before, after our first phone conversation about Captain’s Council, we knew we were a good fit. We are both very passionate about […]
EP 98: Answering Why: Unleashing Passion, Purpose, and Performance in Younger Generations
In this AD Insider LIVE | Thursday 30 episode, presented by Box Out Sports, we sat down with Mark C. Perna, speaker, author of Answering Why: Unleashing Passion, Purpose, and Performance in Younger Generations, and founder […]
EP 97: Coach Opinions: What Makes a Great Athletic Director?
In this AD Insider | Thursday 30 episode, presented by BoxOut Sports, we talked with 7 coaches from across the US to learn what they think an Athletic Director’s ROLE is, the most FRUSTRATING thing […]
EP 96: Building Systems to Balance Family, Staff, and Tasks with Rob Seymour – Fishers High School (IN)
In this AD Insider | Thursday 30 episode, presented by Box Out Sports, we sat down with Rob Seymour, Athletic Director at Fishers High School in Indiana. In this episode, we cover the following topics: […]
Don’t Make Parents Adversaries with Dr. Dustin Smith – Greenwood Public Schools (AR)
Dr. Dustin Smith explains that parents are advocates for your program and advises not to turn them into adversaries. He recommends working with and alongside parents, as they are allies. The administrators, coaches, and parents […]
Adapting to the Needs of Your School with Dr. Akua P. Twumasi – KIPP Texas Public Schools (TX)
Dr. Akua P. Twumasi discusses adapting to the needs of the school, how she wants to bridge the gap between academics and athletics using a common language, and to build a school culture around that. […]
Be Able to Lead Yourself Before You Try to Lead Others with Jeff Janssen – Janssen Sports Leadership Center
Jeff Janssen explains that many kids have expectations and if they don’t get what they want, they will start to check out. He points out that if you are going to lead others, you must […]
Title IX 50 Years Later [NIAAA]
By: Emily Barkley, CMAA – Oklahoma I was entering my freshman year of college at the height of Title IX in Oklahoma, specifically Northeast Oklahoma. According to the Tulsa World, “beginning in 1996, attorneys Ray […]
EP 95: AD Insider Tutorial: How I Use Calendly to Speed Up Season Scheduling with Ken Kelly – Cookson Hills Christian School (OK)
In this AD Insider | Thursday 30 episode, presented by Box Out Sports, we sat down with Ken Kelly, Athletic Director and Music Teacher at Cookson Hills Christian School in Oklahoma. In this episode, we […]
Who Sets the Tone for Your Program with Jeff Janssen – Janssen Sports Leadership Center
Watch as Jeff Janssen asks the question ‘who is the core group that sets the tone for your culture?’ He discusses leaders and ringleaders and what tone these groups set.
Concussions: Return to the Classroom with Dr. Damond Blueitt – Texas Orthopaedic Associates
Watch as Dr. Damond Blueitt explains that there are laws dealing with athletes returning from concussions, but that the return to the classroom is not as explicit. Dr. Blueitt discusses strategies for helping concussed athletes […]
Run – Hide – Fight with Jay Hammes – Safe Sport Zone
Watch as Jay Hammes discusses ‘Run – Hide – Fight’ if there is an incident involving the use of firearms at your school.
EP 94: Why Is Leadership So Difficult Today? with Todd Gongwer – Kardia Transformation Group
In this AD Insider LIVE | Thursday 30 episode, presented by Box Out Sports, we sat down with Todd Gongwer, Author of LEAD…for God’s Sake! and Founder of Kardia Transformation Group. In this episode, we […]
Using Google Sheets for Tracking Eligibility with Garrett Schmidt – Doland School District 56-2 (SD)
Garrett Schmidt explains that he uses Google Sheets for tracking his athletes’ eligibility, which allows him and his staff to manage the entire activities department’s eligibility. This includes making sure the athletes are registered, have […]
Reflection Time with Andre’ Walker – Houston ISD
Andre’ Walker discusses what topics or issues he would write down when in a reflection period. The big issue would be to expect the unexpected with subtopics of safety and communication. He would include examples […]
Accountability and Empathy with Dr. Greg Dale – Duke Univ.
Watch as Dr. Dale discusses accountability and empathy. Your program should have high standards, and everyone should be held accountable to those standards. He describes empathy as the ability to put yourself in someone else’s […]
Professional Development, Certification, and Legislative Support (Part 1) [NIAAA]
By: Rich Barton, CMAA and Marc Hunter, CMAA – Utah Over the past two years of pandemic-era education and education-based athletics, we have learned much about our student-athletes, coaches, and the programs we offer at […]
EP 93: Creating Success Metrics That Maximize Community Impact with Colin Fegeley – Green Level HS (NC)
In this AD Insider LIVE | Thursday 30 episode, presented by Box Out Sports, we sat down with Colin Fegeley, Athletic Director at Green Level High School in North Carolina. In this episode, we covered […]
Onboarding Off-Campus Coaches with Rob Rafeh – Marin Academy (CA)
Rob Rafeh discusses onboarding off-campus coaches in today’s scholastic environment. In some cases, over 25% of a school’s coaches are not on campus and they are not part of the fabric or culture of the […]
Coaches Meetings: Handbook Review with Cheryl Fillmore – West Oso ISD (TX)
Cheryl Fillmore explains that she has learned to not try to “do it all” and to give the authority and responsibility back to the coaches. She is going to implement a plan that when meeting […]
Culture Is Not a Sign or Saying with Seth Greenberg – ESPN
Seth Greenberg explains that building your culture takes time. Culture is not a sign or saying but how you live every day and how you carry yourself. It involves being consistent and setting expectations and […]
Own Your Story [NIAAA]
By: Jason Parker, J.D., CMAA – Muskogee Public Schools (OK) “Know thyself and to thine own self be true.” – Shakespeare To be our best as leaders it is important that we know ourselves. Knowing […]
Critical Lessons Every AD Should Know with Tony Dillingham – Jenks Public Schools (OK)
Tony Dillingham discusses the importance of developing a network of colleagues that you can learn from and use as a sounding board so that it is not necessary to reinvent the wheel. Issues such as […]
Advantages of Social Networking with Jeffrey Sitz, CMAA – Wisconsin Athletic Directors Association
Are you for or against social media education in school? Watch as Jeffrey Sitz discusses some advantages of social networking and explains the benefits of using others’ mistakes as learning opportunities for your students.
Love, Affection, and Direction with Matt Kates – La Grange HS (TX)
Today’s kids need love, affection, and direction. Incorporating hugs is important as well as showing them tough love. As for direction, everyone needs it, not just the students. Hold them accountable with high standards and […]
How ADs and Coaches Can Impact Performance with Dr. Cindra Kamphoff – Mentally Strong
Dr. Cindra Kamphoff discusses Athletic Directors and Coaches helping athletes perform to their full potential. Athletes always perform better when they know that coaches have their backs and really care for them. It is essential […]
Branding and Digital Ticketing with Antony Fisher – Minneapolis Public Schools (MN)
Antony Fisher discusses digital ticketing for seven district schools and how he makes sure that branding is consistent across the board. It is important that the public can easily recognize their school and when they […]
Follow These 2 Simple Rules to Maintain Balance with Brett Proctor – (Retired) Alta Loma HS (CA)
Brett Proctor discusses the two rules that are important to prevent burnout. The #1 rule is don’t sweat the small stuff and the #2 rule is everything is small stuff. It is key not to […]
The Need for a Full-Time Athletic/Activities Director Position: A MUST in the Majority of Districts [NIAAA]
By: Bill Fitzgerald, CMAA – Fremont, Nebraska Over many years, sports and activity offerings have expanded in size and stature in the educational setting. The current position of athletic/activities director, whose job is to manage […]