Jeff Sitz explains the importance of defining education-based athletics when developing your coaches. One of the challenges all ADs may deal with is the increasing number of coaches that are not teachers or educators. Finding […]
Controlling Fan Behavior in an Emergency Situation with Josh Mathews – Pope HS (GA)
Josh Mathews discusses the importance of controlling fan behavior in an emergency situation. Usually, fans at an athletic event are evacuated due to severe weather, but it could be because of any number of issues. […]
Practicing for Difficult Conversations with Ron Lanham, CMAA – Beaufort High School (SC)
Ron Lanham shares his advice and techniques on preparing for upcoming difficult conversations. Practice is key and having the conversation in your head or out loud can be helpful. Being prepared helps you to remain […]
Finding Balance and Efficiency in the Athletic Office
By: Josh Lacy, CMAA – Greece Odyssey Academy, Rochester, New York As the president of Chapter 5 of the New York State Athletic Administrators Association (NYSAAA), I was recently charged with putting together the agenda […]
EP 72: Building an Unbreakable Team with Kate Leavell, VP of Leadership Development – The Jon Gordon Companies
In this AD Insider LIVE | Thursday 30 episode, presented by HomeTown Ticketing, we sat down with Kate Leavell, VP of Leadership Development for The Jon Gordon Companies, Wall Street Journal Best-Selling Author, Speaker, and […]
The Importance of a Resume in the Hiring Process with Dr. Luke Clamp – River Bluff High School (SC)
The resume is an opportunity for a coach to share what is most important. When reviewing resumes, Dr. Clamp looks to see if the candidate has emphasized teaching first and coaching second. He is interested […]
EP 71: Overwhelmed? You’re Not Alone. Interview with Dr. Jason Parker, CMAA – Muskogee Public Schools (OK)
In this AD Insider LIVE | Thursday 30 episode, presented by Clell Wade Coaches Directory, Inc., we sat down with Dr. Jason Parker, CMAA, Executive Director of Athletics for Muskogee Public Schools in Oklahoma. In […]
EP 70: 2021 National Athletic Directors Conference Highlights and Hot Topics
In this AD Insider | Thursday 30 episode, presented by Clell Wade Coaches Directory, Inc., we have compiled highlights from our interviews and the hot topics shared during NIAAA workshops to provide you with the […]
Putting a Branding Plan into Action with Mike Giles – Needville ISD (TX)
Mike Giles discusses the importance of creating and executing a branding plan for the athletic department. The goal is to change the atmosphere and create a brand that is important to the students, community, staff, […]
Tips For Avoiding Burnout with Lacey London – Holy Names Academy (WA)
Lacey London discusses a common issue she encounters with Athletic Directors regarding burnout. ADs, especially new ones, believe that they must do everything to get the job done correctly. ADs must be able to delegate […]
Financials and Team Pathways for Girls Wrestling with Brett Diehl – Olentangy Orange HS (OH)
Brett Diehl explains how his school fulfilled the needs of their students and added a girls wrestling team. The focus was not on what can’t be done, but what solutions are available. He explains how […]
Practical Ways HS Athletic Directors Can Promote Participation in Athletics and Activities in Our Communities [NIAAA]
By: Kevin Bryant, CMAA and John Gray, CAA Participation in high school athletics is on the decline for the first time in 30 years. If we want to stem this tide, we must do several […]
Leadership: Own Your Program with Philip O’Neal – Mansfield ISD (TX)
Watch as Executive Director of Athletics Philip O’Neal explains the first thing a head coach needs to do. They need to own the program. What goes on in the program is their responsibility. The AD […]
Special Communication Tips for the Non-Teacher Coach with Will Hostrawser – LaVille Senior HS (IN)
Will Hostrawser discusses some tips that he utilizes with his coaches and especially non-teacher coaches. Communication and following up with parents on any issue is key, as well as reaching out to the AD for […]
Monitoring Athlete-Led Punishments to Avoid Hazing with Dave Harms (Retired) – Northridge HS (IN)
Do your sports teams give extra duties to the freshman athletes? Watch as Dave Harms discusses a minor hazing incident involving an athlete-led punishment on his campus.
Overcoming the Fear of Title IX with Peg Pennepacker – High School Title IX Consulting Services
Peg Pennepacker explains how Athletic Directors should learn and understand the law and be the expert in their school on Title IX compliance in athletics. She recommends seeking out resources including the NIAAA and the […]
Be a Culture Builder with Philip O’Neal – Mansfield ISD (TX)
Philip O’Neal explains that he wants his coaches to be culture builders, emphasizing the values, attitudes, and goals of their programs that are non-negotiable. The focus should be on academics, discipline, and respect. He thinks […]
Onboarding Musts with Jim McClowry, CMAA – Appleton West HS (WI)
Jim McClowry explains his onboarding musts regarding bringing new coaches up to speed, being organized, and saving time. He is email-ready, which prevents him from constantly needing to draft new emails to coaches. He has […]
Hazing in Athletics [NIAAA]
Hazing in Athletics: A Culture that the Realm of Athletics and Coaching May Unknowingly Contribute To! By: Rick Farnham, Retired AD – University of Vermont Athletics have always professed that “sports build character,” but it […]
My Favorite Interview Question with Toby Tucker – Canyon ISD (TX)
Toby Tucker discusses his favorite question that he asks when interviewing a potential coaching applicant. He wants to know if the applicant, head, or assistant coach has done their homework regarding the program and what […]
The Six Pillars of Core Values with Stephen Mackey – 2Words Character Development
Stephen Mackey discusses the six pillars of core values that he talks about with student-athletes. Every situation or action comes back to the six pillars: servant leadership, work ethic, personal code, growth mindset, grit, and […]
Social Media: Focusing on Twitter with Don Baker – Cobb County School District (GA)
Don Baker explains why Twitter is the social media choice for his district and considers it a happy medium amongst all the different social media platforms. Twitter works well for the parents and most kids […]
Leadership Is Not an Inherent Trait with Joseph Hoedel – Character Development & Leadership
Watch as Joseph Hoedel discusses a common communication problem in athletics.
Taming Toxic Parents: Defining Toxic Behavior with Meagan Frank
Watch as Meagan Frank defines toxic behavior and explains how it can break down the fabric of what you are trying to develop within your school and athletic programs if you do not set a […]
Crisis Resolution: Interpersonal Conflict with Andre’ Walker – Houston ISD
Often times parents are not aware of the whole story, just what their son or daughter has informed them. Watch as Andre’ Walker discusses some crisis resolution tips for interpersonal conflicts with parents.
Using Social Media to Your Advantage with Scot Hafley – Wichita Falls ISD (TX)
Scot Hafley explains how social media has changed. He informs his coaches that social media needs to be used after the games to narrate the message of the positive aspects of the game, so coaches […]
How I Assist My Coaches to Make the Magic Happen with Roy Turner – Hoggard HS (NC)
Roy Turner explains that as AD, he believes in leadership but wants his coaches to own their own problems. He tries to remove as many of the obstacles his coaches will face, including paperwork. As […]
See the Need, Meet the Need with Jeni Neatherlin – Granger ISD (TX)
Superintendent Jeni Neatherlin explains that the buzz phrase “see the need, meet the need” is at the heart of all human relationships and interactions. She speaks about the importance of respect shown amongst adults and […]
When Tragedy Strikes [NIAAA]
By: Scott Nordi, CAA – Tacoma, Washington No coach or athletic director is ever prepared to deal with the loss of a student athlete, whether from a sudden unexpected accident or illness, much less when […]
How Your Coaches’ Conduct Impacts Game Officials with Debbie Decker – Katy ISD (TX)
Debbie Decker explains that the conduct of coaches and fans has a direct influence on retaining game officials. They have initiated a program that focuses on treating officials with respect at all times. Coaches are […]