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Branding Your Facilities

Branding Your Facilities with Jonathan Vincent – Warren East HS (KY)

Jonathan Vincent discusses the positive impact that branding school facilities has on public awareness and school spirit. He presents funding options that involve boosters, alumni, sponsorships and company partnerships.

Jan 28, 2019
Draw the Line Between Personal and Professional

Draw the Line Between Personal and Professional with Maria Kennedy – El Paso ISD

Maria Kennedy explains that as an AD she must draw the line between personal and professional in her relationships with her coaches. She takes pride in letting the coaches know that she cares for them […]

Jan 28, 2019
A Word About Officials

A Word About Officials

Athletics and Boosters: A Critical Partnership Many of our coaches have recently shared their thoughts and concerns with me about the quality of officiating at their games. I would like share my perspective on this […]

Jan 28, 2019
Jim Teff Achievement Recognition

Jim Teff Achievement Recognition 

Presented at Meeting of PDA State Coordinators Congratulations to Mike Ellson, CMAA, Professional Development State Coordinator from Tennessee who was recognized as the recipient of the 2018 Jim Teff Achievement Recognition. Presented by the NIAAA […]

Jan 28, 2019
Foundation Fundraising vs Sport Specific Fundraising

Foundation Fundraising vs Sport Specific Fundraising with Kevin Leigh – Padua Franciscan HS (OH)

Kevin Leigh discusses his school system’s new policy of “no fundraising” in the school, having the advancement office responsible for all fundraising. As a result, the athletic budget is all-inclusive and the AD and Coaches […]

Jan 15, 2019
Where Do You Find Leaders

Where Do You Find Leaders? with Jeff Janssen – Janssen Sports Leadership Center

Jeff Janssen discusses the areas of the Commitment Continuum in which you will find leaders. He urges athletic administrators to not just look at parents, coaches, or kids, but to look at themselves on the […]

Jan 15, 2019
Leading by Example: Why Athletic Directors Should Model Healthy Lifestyle Choices

Leading by Example: Why Athletic Directors Should Model Healthy Lifestyle Choices

By:Caroline Blaylock MA, CAA – Director of Athletics – Fountain Valley School of Colorado There is nothing worse than a hypocrite. For those of us in education who have worked their way up the ladder […]

Jan 15, 2019
2018 Section Winners

2018 Section Winners

Jan 15, 2019
Financial Help for Middle School Athletic Programs

Financial Help for Middle School Athletic Programs

A new middle school athletic director may be introduced to many challenges. No challenge will be greater than running an athletic program on limited financial resources. Some may even find their inherited budget is functioning […]

Jan 15, 2019
Hunger Games - Ideas for Boosting Revenues for Athletic Programs Through Concession Sales

“Hunger Games”: Ideas for Boosting Revenues for Athletic Programs Through Concession Sales

Athletics and Boosters: A Critical Partnership Today’s economic climate has placed interscholastic athletic programming in the crosshairs of the budget debate taking place in school districts throughout the country. Although it has been well documented […]

Jan 15, 2019
NCAA Division III

NCAA Division III

Academics are the primary focus for Division III student-athletes. The division minimizes the conflicts between athletics and academics and helps student-athletes progress toward graduation through shorter practice and playing seasons and regional competition that reduces […]

Dec 11, 2018
Building Relationships

Building Relationships with Michael Hughes – Lakewood HS (CO)

Michael Hughes discusses the importance of building relationships that can contribute to achieving short and long term goals for the students and the Athletic Department. Building relationships within the community and working with other Athletic […]

Dec 7, 2018
Helping Coaches Become Educators

Helping Coaches Become Educators with Will Hostrawser – LaVille Senior HS (IN)

Will Hostrawser explains the importance of education-based athletics and of assisting coaches to become better educators. The Athletic Director and coach must be on the same page in regards to vision, philosophy, and how sports […]

Dec 7, 2018
Perception Can Lead to Concern

Perception Can Lead to Concern with Uzma Samadani, MD, PhD – Department of Neurosurgery, University of Minnesota

Dr. Uzma Samadani discusses reported statistics between CTE and dementia. When dealing with actual data, university press releases, and the media, you end up with a ‘telephone effect’ and perception then leads to concern.

Dec 7, 2018
The Efficient Athletic Office

The Efficient Athletic Office

By: Briant Kelly, CMAA Athletic Director Libertyville High School briant.kelly@d128.org An efficient athletic office is important to the overall success of high school athletics. The Athletic Department needs to support the coaches, student-athletes, staff and […]

Dec 7, 2018
January 1st Reminder

January 1, 2019 Reminder

Beginning on January 1, 2019, Leadership Training Course 503 will be required for RAA, RMSAA, and CAA designations. December 31, 2018, will be the last date for passing the CAA Exam without the completion of […]

Dec 7, 2018
The Essential Resource for High School Athletic Directors

The Essential Resource for High School Athletic Directors

  NIAAA’s Guide to Interscholastic Athletic Administration presents an overview of high school sports administration from experienced athletic administrators across the United States. This resource helps readers better understand the athletic director’s multifaceted role and confront […]

Dec 7, 2018
Using the NFHSLearn Platform as a Student Education Tool

Using the NFHSLearn Platform as a Student Education Tool with David Suiter

David Suiter (Retired DAANJ) encourages administrators to use the NFHSLearn Platform for student education. The program offers sixteen free courses that are student-appropriate and specifically designed for students.

Nov 26, 2018
Delegate Effectively

Delegate Effectively with Dr. Darin S. Wilson – Georgia Gwinnett College

Dr. Darin S. Wilson explains his philosophy in delegating and allowing the coaches to run their programs. High School programs face many different challenges, but the AD still needs to support the coach and help […]

Nov 26, 2018
Tricks for "Tweeting": Leveraging Social Media to Promote the High School Athletic Program [NIAAA]

Tricks for “Tweeting”: Leveraging Social Media to Promote the… [NIAAA]

Tricks for “Tweeting”: Leveraging Social Media to Promote the High School Athletic Program I have to make a confession: over the past six months, I have become addicted to using the social media tool known […]

Nov 26, 2018
Hosting Officials

Hosting Officials [NIAAA]

Co-Written By: John DiColo, CMAA – Athletic Director and William Koch, HPE Instructor/Coach – Jefferson Twp. HS Contributions By: Bill Fitzgerald, CMAA – Asst. Principal/Activities – Fremont HS and Matt Hensley, Asst. Principal/Activities – Mahomet – […]

Nov 26, 2018
States that grew by 10% NIAAA membership

20 States That Grew 10% or More in NIAAA Membership Over the Previous Year [NIAAA]

20 States That Grew 10% or More in NIAAA Membership Over the Previous Year

Nov 26, 2018
Lawsuit Variation Between the High School and Collegiate Levels

Lawsuit Variation Between the High School and Collegiate Levels with Dan Armstrong – (Retired) Northwestern High School (IN)

Compliance at the High School level is becoming much more encompassing. Colleges have been dealing with Title IX mandates since the early 70s, while High Schools were allowed to phase them in over a longer […]

Nov 9, 2018
The Importance of Identifying Your Sports Medicine Team

The Importance of Identifying Your Sports Medicine Team with Kevin G. Adams – Varina HS (VA)

Kevin G. Adams discusses the philosophy and mission of a high school sports medicine team. Who makes up the sports medicine team is vital and should include a sports medicine physician, certified athletic trainer, student […]

Nov 9, 2018
The Transition Game: Assisting Student and Their Parents in the Shift from Middle School to High School Athletics

The Transition Game: Assisting Students and Their Parents in the Shift… [NIAAA]

The Transition Game: Assisting Students and Their Parents in the Shift from Middle School to High School Athletics One of the most challenging moments for any student progressing through their educational years is the experience […]

Nov 9, 2018
The Need for Post-Season Summaries

The Need for Post-Season Summaries [NIAAA]

The end of any sport season is a complex time for athletic directors. There are awards to determine, budgets to balance, banquets to plan, equipment to check in, inventories to total, and evaluations to be […]

Nov 9, 2018
Dr. Rick Rigsby - Speaker

Conference Opening General Session Speaker – Dr. Rick Rigsby [NIAAA]

Dr. Rick Rigsby is President and CEO of Rick Rigsby Communications. The former award-winning journalist followed a television career with graduate school – and two decades as a college professor…most of those years at Texas […]

Nov 9, 2018
Commendation States Maintaining 70% or Higher NIAAA Membership among High Schools

70% or Higher Membership States [NIAAA]

Commendation States Maintaining 70% or Higher NIAAA Membership among High Schools:

Nov 9, 2018
Budget Advice for Young ADs

Budget Advice for Young ADs with Michael Hughes – Lakewood HS (CO)

What do your coaches need to be successful? Michael Hughes discusses how much of a challenge budgeting can be for young ADs and some common mistakes that are made.

Oct 18, 2018
Baseball Facility Equity Story

Baseball Facility Equity Story with Todd Satterly – Jeffersonville HS (IN)

Have you experienced facility equity problems in your program? Todd Satterly discusses one story from his program and gives some advice on how you can avoid future equity issues.   This material comes from an […]

Oct 18, 2018
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Featured Lecture Clips

  • Improving Academic Performance with Donna Hayward & Lynne Flint – Haddam-Killingworth High School (CT)

    Improving Academic Performance with Donna Hayward & Lynne Flint – Haddam-Killingworth High School (CT)

  • Enhanced Livestream & Broadcasting Technology with Jeff Behrens, CMAA – Pewaukee High School (WI)

    Enhanced Livestream & Broadcasting Technology with Jeff Behrens, CMAA – Pewaukee High School (WI)

  • The Pros and Cons of the Paradox of Sport with Craig Perry, CMAA – U.S. Council for Athletes’ Health (USCAH)

    The Pros and Cons of the Paradox of Sport with Craig Perry, CMAA – U.S. Council for Athletes’ Health (USCAH)

AD Insider Thursday 30

  • EP 137: How to Be Your Athletic Department’s CEO – Chief Educational Officer with Dr. David Hoch, CMAA

    EP 137: How to Be Your Athletic Department’s CEO – Chief Educational Officer with Dr. David Hoch, CMAA

  • EP 140: How to Maximize a School Sports Budget with Ben Tensay, CMAA – Bloomfield Schools (NM)

    EP 140: How to Maximize a School Sports Budget with Ben Tensay, CMAA – Bloomfield Schools (NM)

  • EP 139: Summer Strategies for a Winning Fall with Dr. Jeff Sullivan, CMAA – Montgomery County Public Schools (MD)

    EP 139: Summer Strategies for a Winning Fall with Dr. Jeff Sullivan, CMAA – Montgomery County Public Schools (MD)

  • EP 138: District Dive: Mitigating Sportsmanship, Improving Coach Ed, and May Decisions NOT to Make with Boulder Valley School District (CO)

    EP 138: District Dive: Mitigating Sportsmanship, Improving Coach Ed, and May Decisions NOT to Make with Boulder Valley School District (CO)

  • EP 136: The Coach-To-AD Journey with Andee Bouwhuis, CMAA – Bingham High School (UT)

    EP 136: The Coach-To-AD Journey with Andee Bouwhuis, CMAA – Bingham High School (UT)

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