Albert Weeden discusses the importance of investing time in your family. Part of the culture for the AD and Coaches is they know that they must take care of home first. Albert cites examples of […]
Creating a Framework for Professional Development with Kelli Wingate Hutcheson, CMAA – Georgia Athletic Directors Association (GADA)
As a District Athletic Director, Kelli Smith discusses how her team wanted to create a network for professional development for their Athletic Directors by expanding with colleagues in neighboring districts. A framework of professional development […]
The Importance of a Positive PA Announcer for High School Sports [NIAAA]
By: Rob Seymour, CMAA – Athletic Director, Fishers High School (IN) High school sports bring excitement, passion, and a sense of unity to students, parents, and the community. Amidst the cheers, whistles, and the roar […]
Setting Your Athletic Department’s Foundation with Martin DuSold – Fellowship of Christian Athletes
Martin DuSold, former Athletic Director at Beaumont High School (CA) and current Area Director for the FCA, discusses culture and setting the foundation for your athletic program. He covers in detail the following points: Mission/Vision […]
Shifting Game Day Management to a Hospitality Lens with Rob Seymour, CMAA – Fishers High School (IN)
Rob Seymour explains how to shift game day management to a hospitality lens. He presents six slides and covers in detail examples on how you can take care of game day management. Enhancing Game Day […]
Small School Roster Management with Todd Gulluscio, CMAA – Shelter Island Union Free School District (NY)
Todd Gulluscio explains that as a smaller school, they don’t cut students on their athletic teams. Every student has an opportunity to experience a team environment and all that comes with it. The problem is […]
Handling Interactions in Education-Based Athletics: Strategies for a Positive Approach [NIAAA]
By: Josh Mathews, CMAA – Pope High School, (GA) and Jeremy Schlitz, CAA – Madison Metropolitan School District (WI) Education-based athletics offer an excellent opportunity for young students to learn valuable life skills such as […]
Social Media: Our Favorite Type of Post with Timothy Schultz, MSA, CAA – Tampa Preparatory School (FL)
Assistant Athletic Director Tim Schultz explains that the #1 type of social posts used to engage Tampa Prep’s followers are the Game Day, Meet Day, and Match Day posts. These posts touch on all the […]
Corporate Partnerships Must Be a Two-Way Street with Don Baker, CMAA – Cobb County School District (GA)
Don Baker discusses the importance of corporate sponsorship for an athletic department. Many corporate sponsors would prefer to sponsor an entire athletic department and deal with one athletic administrator rather than multiple booster clubs. However, […]
Are You Struggling, Stressing, or Striving? with Craig Perry, CMAA – U.S. Council for Athletes’ Health (USCAH)
Craig Perry discusses mental health and shares a personal barometer for self-evaluation, centered around three key words: today, are you struggling, stressing, or striving? He emphasizes that on any given day you may experience all […]
Integration vs. Balance with Lauren McDaniel, CAA – Central Kitsap School District (WA)
Lauren McDaniel discusses replacing the phrase “work-life balance” with this new phrase, “integration vs. balance”. The goal is to find ways to integrate an individual’s personal life, well-being, and family into their work. She explains […]
Ongoing Conversations: A Different Idea for Coach Evaluations [NIAAA]
By: Darren Howard, CMAA, Athletic Director – St. Charles East High School (IL) Whether you oversee a coaching staff of 15 or 140, coaching evaluations are something that every athletic administrator has on their plate. […]
Summer Golf Outing Fundraiser with Jason Schroeder, CMAA – North Scott High School (IA)
Jason Schroeder, CMAA explains that the summer golf outing is the last big fundraising event of the year that may draw up to 40 golf teams. The athletic department has a hole sponsor and 3-tiered […]
Use Summer as a Chance to Reset [NIAAA]
By: Dr. Mark Rerick, CMAA – University of North Dakota I recently conducted a nationwide athletic director survey aimed at uncovering the stress points of the profession as well as the desired support needed to […]
NIAAA Author Insights: Time & Life Management with Todd Olson, CMAA – Fargo Public School District (ND)
AD Insider, in collaboration with the NIAAA and Human Kinetics, is proud to present an exclusive interview with Todd Olson, CMAA, Director of Student Activities for the Fargo Public School District (ND). Todd spent 14 […]
Self-Evaluation: Doing Everything I Can to Make My Coaches Better with Jamy Bechler – Jamy Bechler Leadership
Jamy Bechler highlights the importance of self-evaluation throughout the school year as an Athletic Director. He regularly reflects on his own performance, asking whether he could have been more proactive in addressing challenges and frustrations […]
Hiring Coaches: The Importance of Leadership & Communication Skills with Darryl Nance, CMAA – Greenville County Schools (SC)
Darryl Nance, CMAA explains that when he is interviewing a candidate for an open position, he wants to understand their belief structure, philosophy, and leadership statement. Everyone falls into a certain leadership style, and a […]
5 Tenets of Belonging with Anthony Thomas, CAA – San Francisco Univ. High School (CA)
Anthony Thomas, CAA states that if you want your kids and staff to thrive you need to create the conditions of belonging. Belonging is not about fitting in, but allowing people to be their authentic […]
Advocating for Additional Resources in Your Athletic Department – A Winning Action Plan [NIAAA]
By: Dr. Jeffrey Sullivan, CMAA – Montgomery County Public Schools Athletic administrators and programs continue to face fiscal challenges, as schools and school districts navigate budget shortfalls, inflation, and conflicting interests. These challenges have been […]
NIAAA Author Insights: Guidelines to Communicating with Parents and Athletes with Jeremy Schlitz, CAA – Madison Metropolitan School District (WI)
AD Insider, in collaboration with the NIAAA and Human Kinetics, is proud to present an exclusive interview with Jeremy Schlitz, CAA, Athletic Director for the Madison Metropolitan School District (WI). In this special feature, Schlitz […]
Never a Champion; But Always a Winner [NIAAA]
By: Jim Bloch - Retired Athletic Administrator How Do We Define Success? My dear friend, Doug Collins – former NBA player, coach, broadcaster, and current senior advisor to Billy Donovan and the Chicago Bulls – and I […]
Coach Evaluation Checklist with Jeremy Schlitz, CAA – Madison Metropolitan School District (WI)
Jeremy Schlitz discusses coach evaluations and having tough conversations. He explains the checklist he uses for the tough conversations with a coach that can involve improving practices, the program in general, or letting a coach […]
I’m Stressed and I Have the Capability of Calming Down with Dr. Colleen Hacker – Team USA / Pacific Lutheran Univ.
Watch as Dr. Colleen Hacker explains that when you are angry, frustrated, stressed, or have lost focus, your next word or thought should be “and”. Whatever the negative situation is that you need to announce, […]
Building Support for Student-Athletes with Disabilities with Joe Roberts, CMAA – Princeton County Schools (OH)
Joe Roberts discusses students with disabilities and involving them in extracurricular activities. He emphasizes the importance of building a team that includes the child’s parents, intervention specialist administrators, and the school’s psychologist. Creating a team […]
How to Effectively Delegate Your Social Media Coverage with Chris Muskopf – St. Louis University High School (MO)
Chris Muskopf discusses managing your social media coverage of all the athletic events that happen on campus as well as off campus. The goal is to let the public and students know about the great […]
Booster Club Benefits and Drawbacks with Leon Hammond, CAA – McIntosh High School (GA)
Leon Hammond explains the benefits and drawbacks of booster clubs. Booster clubs offer dedicated fundraising support and are helpful in reaching out to more stakeholders in your community. They also provide legwork and preparation for […]
Preserving Mental Fortitude: The Vital Role of Self-Care for Athletic Administrators [NIAAA]
By: Thomas Shanahan, CMAA – Athletic Administrator at Bishop Kelly High School, Idaho In the high-stakes world of athletic administration, the demands are ceaseless, the expectations high, and the pressure relentless. As stewards of athletic […]
What Types of Adversity Do Coaches Face? with Lisa Gingras, CMAA – Nashua School District (NH)
Lisa Gingras, CMAA, explores the various challenges coaches encounter, providing an in-depth discussion on key issues such as student-athletes making poor decisions, parents being either too involved or not involved enough, communities placing pressure on […]
Hazing Prevention: Know Your Staff with Dr. Ryan Miller – Scotch Plains-Fanwood HS (NJ)
Dr. Ryan Miller discusses hazing and the key to prevention is knowing your staff. As the AD, you will be supervising older coaches as well as newer coaches. The size of the staff, as well […]
Safety and Security at Evening Events [NIAAA]
By: Brian Silipena, CMAA, Athletic Director – Pequannock Township High School (NJ) From the point of view of an athletic administrator, their number one priority at an education-based sporting event is for spectators to arrive […]