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10 Anchors of a Successful Athletic Department with Brian McClenny – McAllen ISD (TX)

May 9, 2023 • By Texas High School Athletic Directors Association

District Athletic Director Brian McClenny discusses and explains his athletic department's anchors:

  1. Maximize Participation Student-Athletes AND Coaches
  2. Culture and Climate of Teams and Staff
  3. Perfect Practices: "If you chase perfection, you'll catch excellence on the way." - Vince Lombardi
  4. Vertical Alignment of Middle School Through High School
  5. Strength and Conditioning Clinics and Online Programs
  6. Marketing Your Programs Through Social Media and More
  7. Goal-Setting for Academics (Behavior, Attendance, Service)
  8. Facilities Cleanliness and Presentation
  9. Morals Values and Integrity: Project Wisdom, 2Words
  10. Compliance with UIL, District and State

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