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5 Kinds of Leaders in High School Athletics

5 Kinds of Leaders in High School Athletics with Michael Duffy, CMAA – Carroll County Public Schools (MD)

Michael Duffy discusses Athletic Directors working with their students to build student leadership. ADs should teach the students that there are different types of leaders and that they can come in all shapes and sizes […]

Jun 8, 2023

Name, Image, & Likeness at the High School Level [NIAAA]

By: Dr. Scott Grant, CAA – Asst. Professor at the University of Findlay & Founder of Triple Threat Leadership, LLC / NIL-Education.com Name, Image, & Likeness, or better known as NIL, probably brings certain thoughts […]

Jun 8, 2023
May 31, 2023

EP 117: Defying the Odds, Negotiation Tactics, and Keeping the Train on the Tracks with Todd Vesely – Fort Worth ISD (TX)

In this AD Insider | Thursday 30 episode, presented by HomeTown Ticketing, we sat down with Todd Vesely, Executive Director of Athletics at Fort Worth Independent School District (Texas). Vesely has a long list of […]

Shut Up and Cheer - Managing Poor Fan Behavior

Shut Up and Cheer – Managing Poor Fan Behavior with Joe Roberts, CAA – Princeton City Schools (OH)

Joe Roberts discusses student behavior at athletic events. Poor fan behavior has contributed to the loss of game officials and coaches and has added stress to the athletic department professionals as well as student-athletes. The […]

May 22, 2023
Developing GRIT

Developing Grit with Dr. Cindra Kamphoff – Mentally Strong

Dr. Cindra Kamphoff explains how grit is related to athletic performance and leadership in business and athletics. Grit can help individuals to move on quickly from negative situations and avoid burning out. She discusses how […]

May 22, 2023
Finding a Middle Ground: Incorporating a Middle School - Approach Into an Athletic Program

Finding a Middle Ground : Incorporating a Middle School Approach Into an Athletic Program [NIAAA]

By: Gary Stevens, Athletic Administrator – Thornton Academy (Saco, Maine) Introduction As the American middle school movement came into prominence in the late 1970s and 1980s, education-based athletics struggled to keep pace with the philosophy […]

May 22, 2023
May 17, 2023

EP 116: Political Skills, Leading with Influence, Time Management, and Girls Flag Football with Mike Krueger, CMAA- CHSAA

In this AD Insider | Thursday 30 episode, presented by HomeTown Ticketing, we met Mike Krueger, CMAA in his office to discuss his journey from a school counselor to AD to Commissioner of the Colorado […]

Have a Vision, But Be Flexible to Achieve It

Have a Vision, but Be Flexible to Achieve It with Michael Hughes – Lakewood High School (CO)

You must have a vision of where you want to take your department based on non-negotiable values and systems to be successful. Michael Hughes explains how flexibility is a must in dealing with coaches by […]

May 17, 2023
Evolution of Parent Issues and How to Take the Right Approach

Evolution of Parent Issues and How to Take the Right Approach with Doug Killgore (Retired)

Listen as Doug Killgore shares a few insights on taking the right approach when it comes to handling parent issues. Respect is key and it goes both ways. “You may be an expert in your […]

May 16, 2023
The Importance of Listening in Crisis Resolution

The Importance of Listening in Crisis Resolution with Andre’ Walker – Houston ISD (TX)

Andre’ Walker explains the importance of listening and understanding what a person is saying in a conflict-resolution situation. Repeat the other persons words, for example: “it sounds like you are saying” or “I’m hearing you […]

May 15, 2023
Athletic Department Anchors
May 9, 2023

10 Anchors of a Successful Athletic Department with Brian McClenny – McAllen ISD (TX)

District Athletic Director Brian McClenny discusses and explains his athletic department’s anchors: Maximize Participation Student-Athletes AND Coaches Culture and Climate of Teams and Staff Perfect Practices: “If you chase perfection, you’ll catch excellence on the […]

Student-Fan Behavior Needs C.P.R.

Student-Fan Behavior Needs C.P.R. with Dr. Mekia Troy, CMAA – Creekside High School (GA)

Dr. Mekia Troy discusses student-fan behavior, and she explains the acronym C.P.R. which stands for Communication – Proximity – Relationships. The purpose of this is to engage the students and allow them to have a […]

May 9, 2023
How To Get a Drink From a Fire Hose

How To Get a Drink From a Fire Hose [NIAAA]

By: Russ Waterman, CAA, Certified Mental Performance Coach & District Athletic Director – Eastmont School District (WA) On any given day across the country, an athletic administrator wakes up in the middle of the night […]

May 9, 2023
May 3, 2023

EP 115: The Best of AD Insider On-Campus Series: Unique Ideas for High School Sports

In this AD Insider | Thursday 30 episode, we’ve compiled some of the best moments and ideas from the AD Insider On-Campus Series, presented by HomeTown Ticketing, our docuseries highlighting three different athletic departments from […]

Apr 26, 2023

On-Campus Series Episode 3: Rockwall High School (TX)

In this On-Campus Series episode, we take you to Rockwall High School (Rockwall, TX) to learn how their Athletic Administrators are striving to unite a community with rivalry food drives, youth-to-high school vertical alignment, lean […]

In Memory of Karan Wade Hutton

Owner, Leader, and Friend Karan Wade Hutton passed away at the age of 67. Continuing the tradition of a family-owned business, in 1999, Karan Wade Hutton acquired ownership of Clell Wade Coaches Directory, Inc. As […]

Apr 25, 2023
Working with & Hosting Officials

Working with & Hosting Officials with Rob Seymour, CMAA – Fishers High School (IN)

Rob Seymour explains how he focuses on attaining and retaining game officials. The goal is to create a different atmosphere and experience for game officials. Rob states that early communications are key in sharing relevant […]

Apr 25, 2023

Acceptance and Celebration [NIAAA]

By: Jeremy Thode, CMAA – Center Moriches School District (NY) Several years ago, I made a proposal to the Executive Director of Section XI in New York to begin offering a coaching certification course called […]

Apr 25, 2023
Apr 19, 2023

EP 114: End-of-School-Year Checklists for Athletic Directors with Don Baker, CMAA, CIC – Cobb County Public Schools (GA)

In this AD Insider | Thursday 30, presented by Concordia University Irvine, we sat down with Don Baker, CMAA, CIC, Director of Athletics for Cobb County Public Schools in Georgia, to discuss his department’s checklists for […]

3 Buckets of People

3 Buckets of People with Mike Elder – Avon High School (OH)

Believers, Tweeners, and Cave Dwellers. Mike Elder discusses Gallup’s State of the Global Workplace report that breaks down the type of employees in any given situation. Believers are your go getters and outstanding employees. Tweeners […]

Apr 18, 2023
Accept It or Correct It with Alan Stein Jr.

Accept It or Correct It with Alan Stein, Jr.

Alan Stein, Jr. explains that every single behavior that goes on in your program, on or off the field, is either something you accept or correct. He also explains how eliminating some behaviors, such as […]

Apr 18, 2023
Leadership: Own Your Program

Leadership: Own Your Program with Philip O’Neal – Mansfield ISD (TX)

Watch as Executive Director of Athletics Philip O’Neal explains the first thing a head coach needs to do. They need to own the program. What goes on in the program is their responsibility. The AD […]

Apr 17, 2023
Dealing with Highly-Engaged Parents

Dealing with Highly-Engaged Parents – Eric Persyn – Keller ISD (TX)

Watch as Eric Persyn explains that any meeting with parents dealing with any issues they have with a coach must include the AD, parent, coach and the student athlete. The goal is to be open […]

Apr 10, 2023
New Ideas for Recognition Programs in School Athletics

New Ideas for Recognition Programs in School Athletics [NIAAA]

By: John Patton, CMAA When people look at your school athletic program what do they see? As an athletic director, a wide range of individuals and groups in/associated with your school look to you for […]

Apr 10, 2023
Apr 5, 2023

EP 113: AD Insider Tutorial: How to Make Google Forms Work for You! with Scott Clamme – Blackford Junior-Senior High School (IN)

In this AD Insider | Thursday 30, presented by Honest Game, we sat down with Scott Clamme, Athletic Director of Blackford Junior-Senior High School in Indiana, to discuss Google Forms and how they can help you […]

Mar 22, 2023

EP 112: How to Overcome Stressful Situations and Build Mental Toughness with Dr. Colleen Hacker

In this AD Insider | Thursday 30 episode, presented by Honest Game, we sat down with Dr. Colleen Hacker to discuss two topics from her new book, Achieving Excellence: Peak Performance in Sport and Life. […]

Involving the Principal and Head Coaches in Program Evaluation

Involving the Principal and Head Coaches in Program Evaluation with a THSADA Panel

Jason Dean (Georgetown ISD) explains that evaluations are a year-long communication process with the principal or athletic coordinator on all aspects of a particular program. He will help educate a principal if they do not […]

Mar 20, 2023
Athletic Handbook Hack

Athletic Handbook Hack with Albert Weeden, Jr., CMAA – Loachapoka High School (AL)

Albert Weeden, Jr. discusses his simple, but efficient way to present the athletic handbook to his coaches. The handbook is sent out digitally with a link to Google Drive and the coaches will read the […]

Mar 20, 2023
Creating Aspiring AD Cohorts

Creating Aspiring AD Cohorts [NIAAA]

By: Dena Scott, CAA – Director of Athletics, Fort Bend ISD As athletic administrators look to hire candidates who can hit the ground running in their departments as soon as they are hired, often there […]

Mar 20, 2023
Mar 16, 2023

On-Campus Series Episode 2: Elder High School (OH)

In this On-Campus Series episode, we take you to Elder High School in Cincinnati, Ohio to learn how their Athletic Administrators are balancing tradition and innovation while striving to attract students with historic rivalry games, […]

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Featured Lecture Clips

  • Coach Evaluation Checklist with Jeremy Schlitz, CAA – Madison Metropolitan School District (WI)

    Coach Evaluation Checklist with Jeremy Schlitz, CAA – Madison Metropolitan School District (WI)

  • Building Support for Student-Athletes with Disabilities with Joe Roberts, CMAA – Princeton County Schools (OH)

    Building Support for Student-Athletes with Disabilities with Joe Roberts, CMAA – Princeton County Schools (OH)

  • Creating a Framework for Professional Development with Kelli Wingate Hutcheson, CMAA – Georgia Athletic Directors Association (GADA)

    Creating a Framework for Professional Development with Kelli Wingate Hutcheson, CMAA – Georgia Athletic Directors Association (GADA)

AD Insider Thursday 30

  • EP 137: How to Be Your Athletic Department’s CEO – Chief Educational Officer with Dr. David Hoch, CMAA

    EP 137: How to Be Your Athletic Department’s CEO – Chief Educational Officer with Dr. David Hoch, CMAA

  • EP 140: How to Maximize a School Sports Budget with Ben Tensay, CMAA – Bloomfield Schools (NM)

    EP 140: How to Maximize a School Sports Budget with Ben Tensay, CMAA – Bloomfield Schools (NM)

  • EP 139: Summer Strategies for a Winning Fall with Dr. Jeff Sullivan, CMAA – Montgomery County Public Schools (MD)

    EP 139: Summer Strategies for a Winning Fall with Dr. Jeff Sullivan, CMAA – Montgomery County Public Schools (MD)

  • EP 138: District Dive: Mitigating Sportsmanship, Improving Coach Ed, and May Decisions NOT to Make with Boulder Valley School District (CO)

    EP 138: District Dive: Mitigating Sportsmanship, Improving Coach Ed, and May Decisions NOT to Make with Boulder Valley School District (CO)

  • EP 136: The Coach-To-AD Journey with Andee Bouwhuis, CMAA – Bingham High School (UT)

    EP 136: The Coach-To-AD Journey with Andee Bouwhuis, CMAA – Bingham High School (UT)

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