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Work-Life Balance/NIAAA Professional Development

Work-Life Balance/NIAAA Professional Development with Jean Kinn Ashen, CMAA – North Salinas High School (CA)

Jean Kinn Ashen reflects on her career and discusses work-life balance and some lessons she has learned over the years. She also reviews the importance of professional development and how, for the last 26 years, […]

May 6, 2024
Helping Students and Families Transition from Middle School to High School

Helping Students and Families Transition from Middle School to High School with Mike Ellson, CMAA – TIAAA Executive Director (TN)

Mike Ellson discusses action steps that will assist students and families to transition from middle school to high school. He recommends that high school coaches reach out to incoming freshman in the hallways by introducing […]

May 6, 2024

To Lead is to Serve First [NIAAA]

By: Scott Paine, CMAA (Former Athletic Director) Leadership is influence, but you don’t need to have a title to be a leader. Everybody can have influence. To be an effective leader you have to be […]

May 6, 2024
Send Your Athletes Out with a Bang

Send Your Athletes Out with a Bang – John Sgromolo, CAA – St. Johns Country Day School (FL)

John Sgromolo discusses creating an elite and memorable awards night for your athletes. Student-athletes only participate and represent your school for four years. As athletic administrators you can help create a lifetime of memories through […]

Apr 19, 2024
Recruiting the Next Generation of Coaches and Officials

Recruiting the Next Generation of Coaches and Officials [NIAAA]

By: Gary Stevens, CMAA – Thornton Academy (Saco, Maine) Like many state high school athletic associations, the Maine Principals’ Association (MPA) has developed a social media campaign to attract recruits to fill its depleting ranks […]

Apr 19, 2024
The Coach-To-AD Journey
Apr 17, 2024

EP 136: The Coach-To-AD Journey with Andee Bouwhuis, CMAA – Bingham High School (UT)

In this AD Insider | Thursday 30 episode, presented by HomeTown Ticketing, we sat down with Andee Bouwhuis, CMAA, Athletic Director at Bingham High School in South Jordan, Utah. Topics covered in this episode include: The […]

Athletic Directors Have a Vapor Trail of Influence with Sue Enquist – UCLA Hall of Famer

Sue Enquist explains how there are different types of leaders and not everyone will act and sound the same way. The key is not just being loud but connecting with people and doing so with […]

Apr 17, 2024
Don't Make Parents Adversaries

Don’t Make Parents Adversaries with Dr. Dustin Smith – Broken Arrow Public Schools (OK)

Dr. Dustin Smith explains that parents are advocates for your program and advises not to turn them into adversaries. He recommends working with and alongside parents, as they are allies. The administrators, coaches, and parents […]

Apr 16, 2024
How Your Coach's Conduct Impacts Game Officials

How Your Coaches’ Conduct Impacts Game Officials with Debbie Decker – (Retired) Katy ISD (TX)

Debbie Decker explains that the conduct of coaches and fans has a direct influence on retaining game officials. They have initiated a program that focuses on treating officials with respect at all times. Coaches are […]

Apr 15, 2024
Developing a Coaching College

Developing a Coaching College with Kevin Grooms, CMAA – Bibb County School District (GA)

Kevin Grooms explains that the coaching college is designed to assist Athletic Directors in finding the ideal coach. The college is made up of different courses that focus on skills that all coaches and administrators […]

Apr 8, 2024

Branding Your Athletic Program [NIAAA]

By: Jeff Berry, Assistant Principal for Athletics and Activities – Colonial Forge High School (VA) We all see iconic team logos that are easily recognizable in college and professional athletics. The interlocking NY of the […]

Apr 8, 2024
Apr 3, 2024

EP 135: From the NFL to High School AD with Bo Orlando – Berwick Area Senior High School (PA)

In this AD Insider | Thursday 30 episode, presented by HomeTown Ticketing, we sat down with Bo Orlando, a former professional football player for 10 years who has taken over the Athletic Department at Berwick Area […]

Mar 20, 2024

EP 134: Athletic Department Audit Ideas and Action Planning Advice with Jamy Bechler – Jamy Bechler Leadership

In this AD Insider | Thursday 30 episode, presented by Concordia University Irvine, we sat down with Jamy Bechler, a former college basketball coach and high school Athletic Director for over 20 years. He now runs […]

Where to Draw The Line

Where to Draw the Line with Rob Rafeh – Marin Academy (CA)

Rob Rafeh explains and gives an example of where he had to draw a line with a coach about a change in policy. The policy change involved videotaping of games for only one sport. This […]

Mar 20, 2024
Emergency Action: The Importance of Policy and Procedures

Emergency Action: The Importance of Policy and Procedures with Dr. Chad Asplund – U.S. Council for Athletes’ Health

Dr. Chad Asplund explains the importance of having defined policies and procedures regarding a school’s in-game emergency action plan. It is key that everyone is on the same page on how the plan is defined, […]

Mar 19, 2024
Streaming Athletic Events with a Student-Led Network

Streaming Athletic Events with a Student-Led Network – Elder High School (OH)

Watch how Elder High School streams their athletic events using their student-led news network. Elder claims to be the first high school to stream an athletic event over the internet starting in 2000. All sports […]

Mar 18, 2024
Effective Communications

Effective Communications with Jean Kinn Ashen, CMAA – North Salinas High School (CA)

Watch as Athletic Director Jean Kinn Ashen, CMAA emphasizes the importance of virtual communication in school athletics. She stresses that not all meetings have to happen in-person. In fact, sometimes it is more effective/convenient to […]

Mar 10, 2024
Mar 6, 2024

EP 133: 9 Takeaways from the Nike Coach of the Year Clinics

In this AD Insider | Thursday 30 episode, presented by Concordia University Irvine, we’ve compiled 9 pieces of advice for Athletic Directors and Coaches from the 2024 Nike Coach of the Year Football Clinics. The 2024 […]

How ChatGPT Can Help Manage Your Daily Emails

How ChatGPT Can Help Manage Your Daily Emails with Jacob Burke – Herbert Hoover High School (IA)

Jacob Burke explains how using ChatGPT helps him manage his daily email load. He gives an example of a situation where his baseball program is going to join another school’s baseball program due to declining […]

Feb 26, 2024
How to Handle Cutting Athletes

How to Handle Cutting Athletes with Cameron Hill, CMAA – Valor Collegiate Academies (TN)

Cameron Hill discusses how his school handles the tough conversations of cutting players from their athletic teams. He will explain the Who, What, When, Where, and Why of their process. Some of the key takeaways […]

Feb 26, 2024
Athletes' Stressors & Resilience

Athletes’ Stressors & Resilience with Dr. Peter Ormsby – Univ. of North Carolina at Pembroke

Watch as Dr. Peter Ormsby discusses athlete stressors and resilience. Nearly 33% of athletes report mental health symptoms which is higher than general population samples. He will explain some of the types of stressors that […]

Feb 26, 2024

Emerging AD of the Year [NIAAA]

By: Jack Tarr CMAA, Retired / New AD Coordinator for the NSIAAA The Nebraska State Interscholastic Athletic Administrators Association (NSIAAA) in Nebraska started a new state award, the Mike Purdy/Mike McMahon NSIAAA Emerging AD Award, […]

Feb 26, 2024
Feb 22, 2024

EP 132: Hiring, Firing, and Inspiring with Dr. Mekia Troy, CMAA – Creekside High School (GA)

In this AD Insider | Thursday 30 episode, presented by Hudl, we sat down with Dr. Mekia Troy, CMAA, Athletic Director at Creekside High School in Fairburn, Georgia. In this episode, we discuss: Hiring processes Firing […]

Landing the Plane

Landing the Plane with Todd Gulluscio – Shelter Island Union Free School District (NY)

Todd Gulluscio discusses dealing with difficult personalities and the concept of ‘landing the plane’ with the goal of having a smooth landing. You must take into consideration the other person and how are they reading […]

Feb 21, 2024
Community Service Project

Community Service Project with Kevin Belcher – Central High School (AZ)

Watch as Kevin Belcher discusses his school’s community action, literacy, and eligibility programs in conjunction with the 2nd and 7 Foundation. Students from the high school athletic student leadership advisory group will visit the middle […]

Feb 20, 2024

Are You Building a Better You? with Chet Scott – Built to Lead

Watch as Chet Scott explains why it’s necessary to build a “better you” to be an effective leader. The way coaches regulate or react to a room influences the type of team they have. He […]

Feb 19, 2024
Dealing With Someone Going Above You
Feb 12, 2024

Dealing With Someone Going Above You – Dr. Craig Perry, CMAA – US Council for Athletes’ Health

Dr. Craig Perry discusses an Athletic Director’s options when someone is trying to go above you to get to you. He explains that the culture has changed with the youth-sport industrial complex and the business […]

Our Mission Coaching/Leading/Teaching Girls

Our Mission Coaching/Leading/Teaching Girls with Meghan Orgeman – Alexandria Area High School (MN)

Coach Meghan Orgeman discusses the mission of coaching, leading, and teaching girls. The highlights include these key points: Socialize our girls to be imperfect within a supportive network of people who care deeply for them. […]

Feb 12, 2024
NIL Deals for HS Athletes

A Whole New World: NIL Deals for High School Athletes [NIAAA]

By: Josh Scott, CMAA – Springfield Public Schools (MO) and Ryan Miller, CMAA – Scotch Plains-Fanwood High School (NJ) The rules that govern collegiate and professional sports differ from the rules that govern high school […]

Feb 12, 2024
Feb 7, 2024

EP 131: How to Efficiently Develop Students, Coaches, and Feeder Schools with Drew Tower – Hamilton Southeastern High School (IN)

In this AD Insider | Thursday 30 episode, presented by Hudl, we went to Brownsburg High School in Brownsburg, Indiana and sat down with their Athletic Director, Drew Tower. In this episode, we go in person […]

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Featured Lecture Clips

  • Improving Academic Performance with Donna Hayward & Lynne Flint – Haddam-Killingworth High School (CT)

    Improving Academic Performance with Donna Hayward & Lynne Flint – Haddam-Killingworth High School (CT)

  • Enhanced Livestream & Broadcasting Technology with Jeff Behrens, CMAA – Pewaukee High School (WI)

    Enhanced Livestream & Broadcasting Technology with Jeff Behrens, CMAA – Pewaukee High School (WI)

  • The Pros and Cons of the Paradox of Sport with Craig Perry, CMAA – U.S. Council for Athletes’ Health (USCAH)

    The Pros and Cons of the Paradox of Sport with Craig Perry, CMAA – U.S. Council for Athletes’ Health (USCAH)

AD Insider Thursday 30

  • EP 137: How to Be Your Athletic Department’s CEO – Chief Educational Officer with Dr. David Hoch, CMAA

    EP 137: How to Be Your Athletic Department’s CEO – Chief Educational Officer with Dr. David Hoch, CMAA

  • EP 140: How to Maximize a School Sports Budget with Ben Tensay, CMAA – Bloomfield Schools (NM)

    EP 140: How to Maximize a School Sports Budget with Ben Tensay, CMAA – Bloomfield Schools (NM)

  • EP 139: Summer Strategies for a Winning Fall with Dr. Jeff Sullivan, CMAA – Montgomery County Public Schools (MD)

    EP 139: Summer Strategies for a Winning Fall with Dr. Jeff Sullivan, CMAA – Montgomery County Public Schools (MD)

  • EP 138: District Dive: Mitigating Sportsmanship, Improving Coach Ed, and May Decisions NOT to Make with Boulder Valley School District (CO)

    EP 138: District Dive: Mitigating Sportsmanship, Improving Coach Ed, and May Decisions NOT to Make with Boulder Valley School District (CO)

  • EP 136: The Coach-To-AD Journey with Andee Bouwhuis, CMAA – Bingham High School (UT)

    EP 136: The Coach-To-AD Journey with Andee Bouwhuis, CMAA – Bingham High School (UT)

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