Branding and Digital Ticketing with Antony Fisher – Minneapolis Public Schools (MN)

Antony Fisher discusses digital ticketing for seven district schools and how he makes sure that branding is consistent across the board. It is important that the public can easily recognize their school and when they go to the box office, see the events for their school. The district operates the box office, and the school ADs have admin. access allowing them to produce reports including attendance and financial reports. All funds generated from events will go directly to the individual school's AD's discretionary account as the tickets are purchased.