Fred Smith explains that the battle of the fans was developed by students for the purpose of creating positivity and sportsmanship at school athletic events. The goal is to get the entire student body involved with the support of the student advisory group, teachers, and the principal. As an Athletic Director, it is important to develop a tactical approach in creating a battle of the fans environment to enhance student and fan engagement for all school athletic events.
This clip comes from our AD Insider LIVE | Thursday 30 episode #77 Click here to view full episode.