Joe Schroeder explains that a common management mistake that impacts leadership is clinging to an open-door policy. This policy has you focusing on urgent matters, but not necessarily important. The goal as a servant leader […]
What Makes a Great AD with Darrien Harrison – T.L. Hanna HS (SC)
As an AD, you always want to appear to have it all together and have a presence that conveys you are in charge. As a leader, if you want to be good at your job […]
Stakeholders Matter with Corey Parker – Bedford HS (NH)
Corey Parker explains the importance of working with your stakeholders. Have a ‘kids-first policy’ and do not take things personally when working with parents as they are only advocating for their children. Make sure that […]
Purposeful Leadership [NIAAA]
By: Mark Rerick, CMAA – Grand Forks Public Schools Some years ago, I was at a coaches’ clinic where the speaker talked about the two ways that all students learn: what they are taught, and […]
EP 38: Tales from the Trenches: An Assistant Athletic Director Discussion
In this AD Insider LIVE | Thursday 30, presented by Clell Wade Coaches Directory, Inc., we sit down with Lynn Pool, Assistant Athletic Director from Austin ISD (TX), and Darrien Harrison, Assistant Athletic Director from […]
EP 37: Deaf and Hard-of-Hearing Athletes’ Opportunities with Chuck Goldstein – Gallaudet University
This AD Insider | Thursday 30, we sit down with Chuck Goldstein, Head Football Coach and Assistant Athletic Director of Gallaudet University – the only university in the world where students live and learn in […]
Using Technology to Generate Revenue with Scott Garvis, Athletic Director in Residence – Bound
Scott Garvis discusses using technology to generate revenue and supplement budget cuts and loss of gate receipts due to the pandemic. He gives examples of technology companies that his school is working with, like “Chip-In” […]
Building Relationships with Amanda Waters – Mater Dei High School (CA)
Amanda Waters discusses the importance of building relationships and getting to know people. She cites an example of being a new AD and making the effort to learn from the coaches not just to ensure […]
Fourteen Legal Duties of Athletic Personnel – Duties #3 and #4 [NIAAA]
By: John Evers | NIAAA DUTY TO ASSESS AN ATHLETE’S READINESS FOR PRACTICE AND COMPETITION Coaches are required to access the health and physical or maturational readiness skills and physical condition of athletes Athletic department […]
EP 36: AD Insider National Roundtable #7: Spring Sports
In this AD Insider National Roundtable, presented by Clell Wade Coaches Directory, Inc., we discuss with High School Athletic Directors from across the country how they are preparing for their Spring seasons. Topics Covered: Sharp […]
Language of the Leader with Jeremy Boone – Athlete By Design
Axiology is the science of human value and decision making and this assisted in a study of how athletes, coaches, and athletic directors make decisions. Based on this study, Jeremy suggests that the word ‘amazing’ […]
EP 35: Paving the Way for Females in Athletic Administration with Jen Brooks – Ursuline Academy (MO)
This AD Insider LIVE | Thursday 30, presented by the NIKE Coach of the Year Virtual Summit, was a 30-minute sit down with Jen Brooks, CMAA, Athletic Director for Ursuline Academy in Missouri. In this […]
Vision: You Set the Tone with Jason Parker, J.D. – Muskogee Public Schools (OK)
Jason Parker discusses vision as it pertains to leadership. Everyone is in a different situation but as the AD you are responsible for setting the tone. You must communicate to your staff on how, as […]
Stay in Your Lane with Scott Swid – SWID Law Offices
Scott Swid explains the importance of staying in your lane and not deviating from your responsibilities. He discusses several examples where ADs were encouraged to get involved in issues that did not pertain to the […]
Coaching is a Noble Profession with Jay Bilas – ESPN Basketball Analyst
Coaches hold a lot of power and influence over their players and have a responsibility to make sure the entire team has a great experience. It is not only about winning and losing, and the […]
Educational Information on the Transgender Student [NIAAA]
By: Susan Robbins, CMAA – Gray New Gloucester High School I recently became the advisor of our school’s GSTA (Gay, Straight, Transgender Alliance). I attended a workshop sponsored by GLSEN of Southern Maine and the […]
EP 34: Combating Budget Cuts with Advertising Assets and Alumni with Scott Garvis
This AD Insider LIVE | Thursday 30, presented by the NIKE Coach of the Year Virtual Summit, was a 30-minute sit down with Scott Garvis, CMAA, previously the Director of Athletics & Activities at Ankeny […]
EP 33: What’s Next? The Evolution of Education-Based Athletics and Its Future with Dr. Mark Rerick, CMAA – Grand Forks Public Schools (ND)
This AD Insider LIVE | Thursday 30, presented by the NIKE Coach of the Year Virtual Summit, was a 30-minute sit down with Dr. Mark Rerick, CMAA, Athletic Director for Grand Forks Public Schools in […]
Onboarding New Coaches with Jim McClowry, CMAA – Appleton West HS (WI)
Jim McClowry explains how he uses onboarding as an important part of helping new coaching hires to understand their new position and job requirements. The goal is to have new coaches hit the ground running, […]
Digital Distractions: Impact on Athletes Today with Todd Gongwer – Kardia Transformation Group
Watch as Todd explains the impact that digital distractions have on today’s athletes. He will discuss in detail how the following factors impact a team dynamic and make teaching, in general, more difficult. What is […]
EP 32: Making Your Best Coaches BETTER with Debbie Brown – Saint Joseph HS (IN)
This AD Insider LIVE | Thursday 30, presented by the NIKE Coach of the Year Virtual Summit, was a 30-minute sit down with Debbie Brown, the Athletic Director for Saint Joseph HS (IN). In this […]
EP 31: Turning the Pandemic into a CAN-demic with Amanda Waters – Mater Dei HS (CA)
This AD Insider LIVE | Thursday 30, presented by the 2021 Nike Coach of the Year Virtual Summit, was a 30-minute sit down with Amanda Waters, the Athletic Director at Mater Dei High School in […]
Recognizing the Impact COVID Has on Your Coaches with Dr. Lee Dorpfeld – Univ. of South Florida
Dr. Lee Dorpfeld recommends that ADs should recognize the impact COVID-19 has had on their coaches and not just the athletes. ADs can provide resources for their coaches in the same manner coaches do for […]
Leading Through Connection with Jeremy Boone – Athlete By Design
Jeremy Boone discusses the differences between connection vs. communication when dealing with your staff and athletes. Communication involves leading the conversation with statements and what you want from someone. Connection is leading the conversation with […]
EP 30: AD Spotlight and the Houston ISD Shutdown with Andre’ Walker, CMAA – Houston ISD
This AD Insider LIVE | Thursday 30, presented by the 2021 Nike Coach of the Year Virtual Summit, was a 30-minute sit down with Andre’ Walker, the Athletic Director at Houston ISD. In this conversation, […]
EP 29: AD Insider National Roundtable #6: 2021 Outlook and Lessons from the Fall
In this episode of the AD Insider Podcast, we discuss with High School Athletic Directors from across the country what they learned from the fall and how they are adjusting for their winter seasons. Topics […]
Recognizing Students’ Athletic Achievements During COVID-19 with Dr. Kaleb Stoppel – Olathe East HS (KS)
Dr. Kaleb Stoppel discusses the importance of recognizing your student athletes’ achievements during the pandemic. It is very important to find a way to share information about a team, individual athletes, or an event. Social […]
Signs and Symptoms of Abusing Stimulants with Michael Gulino – 3 Dimensional Leadership Consultants, LLC
Michael Gulino discusses the signs and symptoms of abusing stimulants among High School Students. Stimulants can cause increased risk-taking behavior and confusion which can cause anxiety and stress. All these factors can also lead to […]
Administrative Behaviors That Contribute to Distrust with Scott Dorsett – The Webb School (TN)
Watch as Scott Dorsett discusses administrative behaviors that can lead to distrust. As an AD, make sure you communicate your policies, regulations, and procedures to your coaches and ensure they do the same with athletes […]
Recruiting Process: Establish Roles and Get Organized with Ira Childress – Gulliver Prep (FL)
It is essential to establish roles in the recruiting process with athletes and their parents or guardians. Define the roles of the AD and coaches and how they can be of assistance to all involved. […]





















