Jeff Sitz explains the importance of defining education-based athletics when developing your coaches. One of the challenges all ADs may deal with is the increasing number of coaches that are not teachers or educators. Finding a way to communicate with your non-teacher coaches so they understand the vision and culture of education-based athletics and your athletic department is key.
More from ADInsider View all from ADInsider

Instagram Insights for Athletic Directors with Alex Johnson, CAA and Ryan Johnson, CAA

You Are Heroes in Every Sense of the Word with Sandy Zimmerman – Speaker / Author / Coach

Self-Evaluation: Doing Everything I Can to Make My Coaches Better with Jamy Bechler – Jamy Bechler Leadership
