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Building a Culture for the Coaches with Arlisa Williams – District of Columbia International School (DC)

January 18, 2026 • By ADInsider

Arlisa Williams discusses the importance of developing a great culture as you coach your coaches. Culture keeps everyone on the same page and prevents different coaches in your system from doing their own thing. Effective communication is key when coaching the coaches and the same applies when they are instructing the athletes. The focus is developing a great culture that is a positive reflection on the athletic department, teams, and the school.

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