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4 E’s of Impact and Influence with Reid McFadden, CMAA – Currey Ingram Academy (TN)

May 8, 2025 • By National Interscholastic Athletic Administrators Association

Reid McFadden explains how he uses the 4 Es of impact and influence to relate and connect to students and equip them for lives outside of the school. Reid discusses the 4 Es, starting with:

  1. Engaging your athletes by establishing a healthy connection.
  2. Experience provides a safe, positive, and trusting environment.
  3. Equip focuses on the students being healthy competitors, having empathy, being their authentic selves, valuing relationships, and being teachable.
  4. Empower means wanting the students to be confident in the tools they have learned and are starting to use by showing up, trying, and being willing to fail.

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